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The best indicator for ServiceNow (NOW)

We backtested 382 indicators across daily, weekly and hourly charts on real ServiceNow (NOW) history. Here's what actually worked — risk-adjusted, out-of-sample, with costs.

Signaling FLAT right now — Projection Bands (Daily) is out of the market, as of 2026-07-28.
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Mean Reversion · Daily

Projection Bands

On the daily chart, this is the strongest risk-adjusted edge we found for ServiceNow (NOW) over ~13.9 years — trailing buy-and-hold by 4.6% CAGR.

20.6%
CAGR
0.87
Sharpe
-56.7%
Max DD
69.4%
Win rate
2.1
Profit factor
-4.6%
vs Buy&Hold
NOTHING BEAT BUY-AND-HOLD
Full strategy report — every setup ranked out-of-sample, corrected for data-mining, and forward-tracked in public.
Read the verdict
Confluence · Weekly

Best multi-indicator combo

EMA 20/50 CrossQQE

Going long only when all 2 agree was the strongest confluence setup we found for ServiceNow (NOW) — trailing buy-and-hold by 3.6% CAGR, out-of-sample. Fewer, higher-conviction trades than any single indicator.

21.4%
CAGR
0.83
Sharpe
61.1%
Win rate
36
Trades
-3.6%
vs Buy&Hold
Best by timeframe

The winner on each chart

Daily
Projection Bands
-4.6% · Sharpe 0.87
Weekly
Volatility Stop (ATR)
-1.8% · Sharpe 0.93
Full results

Every indicator, ranked

Ranked by Sharpe (risk-adjusted return). Hypothetical, fees included.

#IndicatorTFCAGRSharpeMax DDWinTradesvs B&H
1Projection Bands Daily20.6%0.87-56.7%69.4%121-4.6%
2Volatility Stop (ATR) Weekly23.3%0.93-32.1%71.4%14-1.8%
3Connors RSI Daily18.6%0.84-41.1%66.7%168-6.6%
4Demand Index Daily22.9%0.84-52.2%71.7%152-2.3%
5VWMA vs Price Weekly19.3%0.84-36.4%54.5%33-5.7%
6Donchian Midline Weekly19.6%0.83-39.5%50.0%30-5.5%
7VWAP Trend Weekly19.5%0.83-42.2%50.0%30-5.6%
8Williams %R (21) Weekly19.5%0.83-39.5%48.3%29-5.5%
9Supertrend Fast (10,2) Weekly23.7%0.94-26.6%76.9%13-1.3%
10Supertrend (10,2) Weekly23.7%0.94-26.6%76.9%13-1.3%
11Positive Volume Index Daily19.7%0.81-36.7%47.1%34-5.5%
12Williams %R (28) Weekly18.5%0.79-29.5%40.0%25-6.6%
13KAMA 100 Trend Weekly20.8%0.78-40.1%44.4%18-4.3%
14Bollinger %B Weekly17.2%0.77-33.7%48.4%31-7.9%

= held up out-of-sample. Hypothetical, costs included. See methodology.

What this means

For ServiceNow (NOW), Projection Bands on the daily timeframe gave the best balance of return and risk in our test. It still trailed buy-and-hold on raw return — but remember: this is a hypothetical backtest of a standard rule, not a recommendation. Markets change. See the methodology and disclaimer.

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