Home / Assets / ServiceNow (NOW)
Stock

The best indicator for ServiceNow (NOW)

We backtested 382 indicators across daily, weekly and hourly charts on real ServiceNow (NOW) history. Here's what actually worked — risk-adjusted, out-of-sample, with costs.

Signaling FLAT right now — Projection Bands (Daily) is out of the market. Signal as of 2026-09-10.
Live screener
Key levels · as of 2026-09-09

Where ServiceNow (NOW) stands

131.11
last daily close (2026-09-09)
118.28
200-day simple moving average price 10.9% above
118.36
50-day simple moving average price 10.8% above
83.00–192.23
52-week range

Computed from our own daily OHLCV history, not quoted from a third party. Moving averages use closing prices; "52-week" is the last 252 trading sessions.

Mean Reversion · Daily

Projection Bands

On the daily chart, this is the strongest risk-adjusted edge we found for ServiceNow (NOW) over ~13.9 years — trailing buy-and-hold by 4.6% CAGR.

20.6%
CAGR
0.87
Sharpe
-56.7%
Max DD
69.4%
Win rate
2.1
Profit factor
-4.6%
vs Buy&Hold
Chart

ServiceNow (NOW) on the daily chart

The timeframe our backtest found best for this asset. The chart is live market data; the results above are hypothetical and historical.

Chart by TradingView. Loading it contacts tradingview.com, which may set its own cookies — see our privacy policy.

NOTHING BEAT BUY-AND-HOLD
Full strategy report — every setup ranked out-of-sample, corrected for data-mining, and forward-tracked in public.
Read the verdict
Confluence · Weekly

Best multi-indicator combo

EMA 20/50 CrossQQE

Going long only when all 2 agree was the strongest confluence setup we found for ServiceNow (NOW) — trailing buy-and-hold by 3.6% CAGR, out-of-sample. Fewer, higher-conviction trades than any single indicator.

21.4%
CAGR
0.83
Sharpe
61.1%
Win rate
36
Trades
-3.6%
vs Buy&Hold
Best by timeframe

The winner on each chart

Daily
Projection Bands
-4.6% · Sharpe 0.87
Weekly
Volatility Stop (ATR)
-1.8% · Sharpe 0.93
Full results

Every indicator, ranked

Ranked by Sharpe (risk-adjusted return). Hypothetical, fees included.

#IndicatorTFCAGRSharpeMax DDWinTradesvs B&H
1Projection Bands Daily20.6%0.87-56.7%69.4%121-4.6%
2Volatility Stop (ATR) Weekly23.3%0.93-32.1%71.4%14-1.8%
3Connors RSI Daily18.6%0.84-41.1%66.7%168-6.6%
4Demand Index Daily22.9%0.84-52.2%71.7%152-2.3%
5VWMA vs Price Weekly19.3%0.84-36.4%54.5%33-5.7%
6Donchian Midline Weekly19.6%0.83-39.5%50.0%30-5.5%
7VWAP Trend Weekly19.5%0.83-42.2%50.0%30-5.6%
8Williams %R (21) Weekly19.5%0.83-39.5%48.3%29-5.5%
9Supertrend Fast (10,2) Weekly23.7%0.94-26.6%76.9%13-1.3%
10Supertrend (10,2) Weekly23.7%0.94-26.6%76.9%13-1.3%
11Positive Volume Index Daily19.7%0.81-36.7%47.1%34-5.5%
12Williams %R (28) Weekly18.5%0.79-29.5%40.0%25-6.6%
13KAMA 100 Trend Weekly20.8%0.78-40.1%44.4%18-4.3%
14Bollinger %B Weekly17.2%0.77-33.7%48.4%31-7.9%

= held up out-of-sample. Hypothetical, costs included. See methodology.

The leverage question

What it would take to beat buy & hold on ServiceNow (NOW)

82 of 517 tested setups beat buy-and-hold on ServiceNow (NOW) outright. Another 1 could get there with leverage they would survive — but 3 would be liquidated by their own drawdown before they caught it.

IndicatorBeats B&H unlevered Leverage neededLeverage survived
Elder Ray (Bull/Bear Power)2none needed2.63×
Sine-Weighted MA2none needed2.36×
RSI Trend (>50)1none needed2.65×
Rate of Change1none needed2.74×
Donchian Midline1none needed2.87×
VWAP Trend1none needed2.84×

Out-of-sample, costs included. A setup is only listed if the leverage it needs is less than the leverage its own worst drawdown survives — when it isn't, no amount of leverage gets there. Volatility drag isn't modelled, so these are the optimistic case. Every indicator, ranked this way

What this means

For ServiceNow (NOW), Projection Bands on the daily timeframe gave the best balance of return and risk in our test. It still trailed buy-and-hold on raw return — but remember: this is a hypothetical backtest of a standard rule, not a recommendation. Markets change. See the methodology and disclaimer.

More stock

Free flip alert

Get alerted when ServiceNow’s signal flips

We track ServiceNow daily. Its backtested best indicator, Projection Bands (Daily), is flat right now — we'll email you the moment that changes. Free, no spam, unsubscribe any time.