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Does anything beat buy & hold on Kenvue (KVUE)?

Every setup we tested on Kenvue (KVUE) — ranked out-of-sample, corrected for multiple testing, and forward-tracked in public from the day this page published. The honest answer is the headline.

MIXED

Beat buy-and-hold in both windows — but can't be told apart from selection luck.

Beat buy-and-hold in both the full window and out-of-sample but its OOS Sharpe 2.4 did not clear the 3.53 selection hurdle (best-of-N luck cannot be ruled out). Buy-and-hold benchmark: -7.8% CAGR over 3.4 years (+8.5% CAGR in the out-of-sample window).

Educational research from historical backtests — not investment advice. Past performance does not predict future results.

KVUE: The Best Setup Beat Buy-and-Hold — and Still Might Be Luck

Kenvue lands in the awkward middle of our results. Of 507 indicator setups tested on KVUE, the strongest — Volume Oscillator on the daily timeframe — beat buy-and-hold in both the training and out-of-sample windows, adding +18.4% annual alpha against a buy-and-hold baseline of -7.8%. For an individual stock, that matters less than it sounds. Single names run on earnings surprises, management turnover, and idiosyncratic shocks that no historical pattern is obliged to survive. A setup that worked here worked on one company's history, once — and the companies whose histories ended badly aren't in anyone's backtest.

The honest read: the out-of-sample Sharpe of 2.4 came from 43 trades over 1.0 years, with a 51.2% win rate and a -18.1% maximum drawdown — a genuinely profitable record. But when you pick the best of 507 attempts, the winner is expected to look good by chance alone. Our selection hurdle for this asset is 3.53, and this setup did not clear it, so we cannot distinguish it from the luckiest of hundreds of tries. Only 4.6% of setups beat buy-and-hold at all. Regimes shift, and past performance predicts nothing about what comes next.

Every figure above is computed from our own backtests — nothing is estimated or invented. Hypothetical results; not investment advice.

The rules

The setups that ranked, and what they are

Fully mechanical — no discretionary steps, no hidden filters. We name the indicator and publish its record; we keep the settings.

#1 · Volume · Daily

Volume Oscillator

What it is: A momentum rule: it holds while rate-of-change stays positive and steps aside when it rolls over. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at daily-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

+21.3%
Total return
0.62
Sharpe
-18.1%
Max DD
51.2%
Win rate
43
Trades
+13.7%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 2.4 · alpha +18.4% · 16 trades over 1.0 yrs.

#2 · Oscillator · Daily

Connors RSI

What it is: An oscillator rule: it reads a bounded momentum gauge and takes exposure when it turns from an extreme. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at daily-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

+14.9%
Total return
0.33
Sharpe
-33.6%
Max DD
65.9%
Win rate
44
Trades
+12.0%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 1.69 · alpha +24.5% · 15 trades over 1.0 yrs.

#3 · Oscillator · Daily

Connors RSI-2

What it is: A mean-reversion rule: it fades stretched moves and exits as price reverts toward its average. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at daily-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

-3.2%
Total return
0.04
Sharpe
-36.1%
Max DD
63.6%
Win rate
44
Trades
+6.9%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 1.25 · alpha +17.6% · 14 trades over 1.0 yrs.

Forward test

Since publication — including if it loses

+0.05%
the published setup, since 2026-07-02 (80 market days)
+0.62%
buy & hold, same window

Buy-and-hold is ahead so far — we publish that too. That is the point. Marked to market nightly from real prices, rules frozen at publication, as of 2026-10-26. Currently FLAT.

How this verdict was computed (mode: out-of-sample)

We tested 507 setups (indicator × parameters × timeframe) on Kenvue (KVUE). Only setups with ≥30 trades qualify (197 did). Setups are ranked by out-of-sample Sharpe — the last ~30% of history, which standard-parameter rules never saw during selection. Because picking the best of 507 tries mines even the holdout, the VALIDATED verdict additionally requires the top setup’s OOS Sharpe to clear a selection hurdle of 3.53 (√(2 ln N)/√T) AND positive alpha in both windows. Of the eligible setups, 4.6% had positive out-of-sample alpha (median OOS Sharpe -0.48) — the table below is truncated, but this summary covers all of them. How we test: methodology. The scoring contract is published in full; the parameters of each individual setup are not.

Ranked table

Top 20 of 197 eligible setups

Ranked by out-of-sample Sharpe. Full + out-of-sample columns, costs included. Hypothetical.

#SetupTFTotal retSharpeMax DDWinTradesα vs B&HOOS SharpeOOS αOOS trades
1Volume OscillatorDaily+21.3%0.62-18.1%51.2%43+13.7%2.4+18.4%16
2Connors RSIDaily+14.9%0.33-33.6%65.9%44+12.0%1.69+24.5%15
3Connors RSI-2Daily-3.2%0.04-36.1%63.6%44+6.9%1.25+17.6%14
4Pivot Points (Standard)Daily-3.7%0.02-23.7%52.3%111+6.7%0.8+3.8%35
5QQEDaily-12.1%-0.01-42.1%35.7%42+4.1%0.74+10.4%13
6Camarilla PivotsWeekly+0.3%0.09-25.5%47.4%38+7.4%0.73+1.0%12
7Camarilla PivotsDaily-11.9%-0.12-29.4%50.6%166+4.1%0.58-0.2%49
8Instantaneous TrendlineDaily+13.5%0.3-16.4%41.2%34+11.6%0.52-1.7%13
9Fibonacci PivotsDaily-4.5%0.02-24.5%51.9%131+6.4%0.48-1.4%39
10Lorentzian ClassificationDaily-10.6%-0.2-25.9%46.5%99+4.6%0.48-3.2%43
11Demand IndexDaily-7.3%0.02-34.8%57.1%42+5.6%0.47+0.6%19
12McGinley DynamicDaily-19.1%-0.32-24.7%42.9%42+1.7%0.45-2.4%14
13Center of GravityDaily-26.3%-0.39-33.5%37.8%111-0.8%0.38-2.9%34
14Stochastic Fast (5,3)Daily-40.4%-0.71-46.3%36.2%116-6.3%0.36-3.2%35
15DeMarker (21)Daily-0.8%0.07-18.8%41.2%34+7.6%0.36-4.0%13
16Balance of PowerDaily+31.9%0.58-15.0%48.8%43+16.3%0.36-4.3%15
17EMA 30 TrendDaily-20.6%-0.38-29.9%47.6%42+1.3%0.34-4.3%16
18VortexDaily+26.8%0.49-16.9%43.6%39+15.0%0.29-5.3%17
19FRAMA 10/30 CrossDaily-7.0%-0.02-22.9%48.6%70+5.7%0.27-4.9%21
20RSI (21)Daily-13.7%-0.22-24.7%39.4%33+3.6%0.25-5.8%12

Hypothetical backtests with 0.08%/side costs. Not investment advice — see the full disclaimer.

Read this before acting on anything

These are historical backtests of mechanical rules. They are educational research, not investment advice, not a recommendation, and not tailored to you. Educational information only — not investment advice. Hypothetical backtested results; past performance does not guarantee future results. Trading involves risk of loss.

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