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Does anything beat buy & hold on Aon plc (AON)?

Every setup we tested on Aon plc (AON) — ranked out-of-sample, corrected for multiple testing, and forward-tracked in public from the day this page published. The honest answer is the headline.

NOTHING BEAT BUY-AND-HOLD

No setup beat simply holding once tested honestly. We say so plainly.

Its best setup trailed buy-and-hold out-of-sample. Buy-and-hold benchmark: +12.6% CAGR over 46.5 years (+13.1% CAGR in the out-of-sample window).

Educational research from historical backtests — not investment advice. Past performance does not predict future results.

AON: we tested 750 setups and none beat simply holding Aon plc

For Aon plc (AON), we ran 750 indicator configurations against a plain buy-and-hold benchmark, and none of them earned the right to replace it. Individual stocks carry idiosyncratic risk — earnings surprises, guidance changes, sector rotation — that indicators built on price history cannot see coming. The best-looking setup, Projection Bands on the weekly timeframe, ranked at the top in-sample but delivered an out-of-sample Sharpe of 0.75, short of our hurdle of 0.97. Buy-and-hold returned +12.6% annualized over the test period; the top strategies mostly captured pieces of that same move while adding trading friction.

How to read this honestly: when you test 750 setups and keep the best one, something will always look impressive by chance alone. That is why we require the survivor to clear 0.97 out of sample. Projection Bands managed 0.75, with out-of-sample alpha of -3.9% across 14.0 years and 76 trades, and only 0.1% of everything we tested beat the benchmark on unseen data — roughly what luck would produce. None of this predicts anything: the regime that generated these numbers can shift, and single stocks shift faster than most. Treat this page as a record of what failed under honest testing, not a forecast.

Every figure above is computed from our own backtests — nothing is estimated or invented. Hypothetical results; not investment advice.

Failure exhibit

The least-bad setups — shown with their failure numbers

Nothing here earned a verdict — these are the best of a losing field, published so you can see exactly how "best" still failed.

#1 · Mean Reversion · Weekly

Projection Bands

What it is: A channel / envelope rule: it measures how far price has travelled from a moving reference and acts at the extremes. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at weekly-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

>+999%
Total return
0.48
Sharpe
-56.2%
Max DD
81.6%
Win rate
76
Trades
-5.8%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 0.75 · alpha -3.9% · 26 trades over 14.0 yrs.

#2 · Momentum · Daily

Know Sure Thing

What it is: A momentum rule: it holds while rate-of-change stays positive and steps aside when it rolls over. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at daily-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

-28.9%
Total return
0.06
Sharpe
-83.8%
Max DD
44.7%
Win rate
338
Trades
-13.5%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 0.72 · alpha -4.2% · 91 trades over 13.9 yrs.

#3 · Mean Reversion · Daily

Murrey Math Lines

What it is: A mean-reversion rule: it fades stretched moves and exits as price reverts toward its average. Long/flat only — no leverage, no shorting. The parameters we tested are not published.

How it was tested: signals evaluated at daily-bar close, the position changes on the NEXT bar, 0.08% cost per side. Same engine, same cost model, same out-of-sample split as every other number on this site.

>+999%
Total return
0.42
Sharpe
-61.8%
Max DD
78.0%
Win rate
118
Trades
-6.9%
vs B&H

Out-of-sample (last ~30% of the window, never used to pick this setup): Sharpe 0.72 · alpha -5.1% · 39 trades over 13.9 yrs.

Forward test

Since publication — including if it loses

-6.59%
the published setup, since 2026-07-02 (17 market days)
-15.31%
buy & hold, same window

The setup is ahead so far — over a window this short that is mostly noise. Marked to market nightly from real prices, rules frozen at publication, as of 2026-10-26. Currently LONG.

How this verdict was computed (mode: out-of-sample)

We tested 750 setups (indicator × parameters × timeframe) on Aon plc (AON). Only setups with ≥30 trades qualify (711 did). Setups are ranked by out-of-sample Sharpe — the last ~30% of history, which standard-parameter rules never saw during selection. Because picking the best of 750 tries mines even the holdout, the VALIDATED verdict additionally requires the top setup’s OOS Sharpe to clear a selection hurdle of 0.97 (√(2 ln N)/√T) AND positive alpha in both windows. Of the eligible setups, 0.1% had positive out-of-sample alpha (median OOS Sharpe 0.22) — the table below is truncated, but this summary covers all of them. How we test: methodology. The scoring contract is published in full; the parameters of each individual setup are not.

Ranked table

Top 20 of 711 eligible setups

Ranked by out-of-sample Sharpe. Full + out-of-sample columns, costs included. Hypothetical.

#SetupTFTotal retSharpeMax DDWinTradesα vs B&HOOS SharpeOOS αOOS trades
1Projection BandsWeekly>+999%0.48-56.2%81.6%76-5.8%0.75-3.9%26
2Know Sure ThingDaily-28.9%0.06-83.8%44.7%338-13.5%0.72-4.2%91
3Murrey Math LinesDaily>+999%0.42-61.8%78.0%118-6.9%0.72-5.1%39
4SMC: Liquidity SweepWeekly>+999%0.46-51.2%93.5%31-5.0%0.71-4.1%10
5TRIXDaily-1.2%0.09-76.8%46.6%324-12.8%0.69-5.0%88
6Williams %RWeekly>+999%0.51-37.8%79.7%59-5.2%0.68-4.5%19
7Relative Volume SpikeDaily+83.7%0.18-62.4%44.2%251-11.4%0.67-9.9%38
8CCIWeekly>+999%0.52-26.6%85.4%48-5.4%0.65-6.0%15
9DEMA 10/30 CrossDaily+262.8%0.25-71.6%44.6%379-9.9%0.64-5.5%110
10WaveTrend (8/6/4)Weekly>+999%0.46-49.6%87.5%40-5.6%0.64-6.4%10
11Stochastic RSIWeekly>+999%0.51-43.0%85.9%71-6.3%0.64-6.4%22
12Intraday Momentum IndexDaily>+999%0.44-63.8%72.6%124-6.2%0.63-4.7%39
13DeMarkerWeekly>+999%0.63-31.0%94.4%36-4.4%0.63-5.9%12
14Demand IndexWeekly>+999%0.38-56.4%71.1%97-6.7%0.61-3.9%37
15Pivot Points (Standard)Weekly>+999%0.45-50.8%58.6%331-6.2%0.61-5.5%104
16Percentage Price Osc.Daily+25.2%0.12-76.8%42.7%482-12.2%0.61-5.8%139
17PPO CrossDaily+25.2%0.12-76.8%42.7%482-12.2%0.61-5.8%139
18Price Momentum OscillatorDaily+430.2%0.29-56.9%46.2%353-9.1%0.61-6.0%103
19Piercing LineDaily+6.4%0.05-32.5%47.6%206-12.6%0.61-10.8%55
20TEMA 10/30 CrossDaily+232.8%0.23-60.9%46.5%507-10.1%0.6-5.6%153

Hypothetical backtests with 0.08%/side costs. Not investment advice — see the full disclaimer.

Read this before acting on anything

These are historical backtests of mechanical rules. They are educational research, not investment advice, not a recommendation, and not tailored to you. Educational information only — not investment advice. Hypothetical backtested results; past performance does not guarantee future results. Trading involves risk of loss.

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